TBWA created these amazing billboards with a built-in simulated blizzard, promoting Tryvann Vinterpark which is a modern and highly equipped ski resort only 15 minutes from the center of Norway’s capital city, Oslo. A smart technical solution made it possible to create a mini snowstorm inside transparent billboards. Every time it snowed at Tryvann Winter Park, mini snowstorm was started and stopped by sending an SMS. Continue reading for the Video.

[via Toxel, Ohgizmo, Tryvann]

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March 23rd, 2009  Posted in Funny Story, Outdoor